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Creative / Producer

FlexiSpot UK <Pegasus>

London, UK, 2024.
Dir Justin Chen
Production: Made In + (Formerly Made In London)
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FlexiSpot is a premier brand committed to delivering ergonomic solutions for a healthier and more productive work environment. Following the success of their previous campaign launch in the U.S., FlexiSpot decided to introduce their inaugural branded video, "Work like New, Live like New." as a strategic move into the European market. Aligned with their core principles and vision, director Justin and I collaborated to pitch, and create an entirely new creative commercial and visual style for FlexiSpot. As a result, we produced three distinct commercials, each designed to be viewed independently while also forming part of a cohesive episodic series, providing a comprehensive narrative experience that unfolds seamlessly across multiple instalments.

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